Turn everyday consumers
into your most
powerful sales engine

Drive discovery, build trust, and generate content that moves products off shelves.

Butterly LCG Foods Distribution

Powered by Butterly in partnership with LCG Foods Distribution

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Product Discovery Social Proof Retail-Ready Reviews Sales Impact
Program Overview

The Growth Engine for LCG Brands

The Power of Two Canadian Leaders

LCG Foods Distribution and Butterly have partnered to transform how natural food brands connect with consumers, combining leading distribution with trusted consumer advocacy to drive authentic content, real reviews, and measurable growth from shelf to cart.

  • High-quality UGC that drives conversion
  • Real consumer advocacy at scale
  • Stronger performance across retail and online
  • Seamless review and content distribution
  • AI-powered insights to guide product development

How It Works

01

Apply

Advocates apply to participate

02

Select

Butterly selects Advocates based on product fit

03

Deliver

LCG Foods ships products to selected Advocates

04

Amplify

Advocates create and share social content and written reviews for your website and/or key retailers

Brand Success Stories

Real Brands. Real Results.

See how LCG brands drove sales growth, engagement, and communities with Butterly.

Otelia
Eatable
Eatable
Buff
Buff
See more testimonials →
Client Testimonials

Measurable Sales Lift

Hear directly from brand partners about their success with the Butterly platform.

BioTeem

"Our experience with Butterly has been amazing. What used to be a logistics and babysitting nightmare has now turned into one easy point of contact. We have also noticed an increase in sales, which is exactly what we were hoping for."

Omeda Swinemar
Sales Marketing Manager, BioTeem 40
Hatch

"We've had a considerable uptick in sales for the Maple Oatado - to the point where we ran out of packaging much sooner than anticipated. This is a great problem to have!"

Alfonso Tupaz
Founder, Hatch
McCafé

"Our Costco SKUs have definitely been among our top performers this year, and working with Butterly has played a big part in that success. The content created by the Advocates, especially the Instagram Reels, were incredibly engaging."

Sabrina Garbin
Associate Manager, McCafé
Lost in the Sauce

"Since using Butterly, we've seen over a 56% increase in gross sales and 12% increase in total visitors to our online shop compared to pre-Butterly."

Karthy Subramaniam
Founder & CEO, Lost in the sauce

The Numbers Speak for Themselves

0+
Years Leading Consumer Advocacy
0K+
Butterly Advocate Community
0M+
Social Video Views in 2025
0+
Retail Locations

Voices Behind the Partnership

"Canada has an incredible pipeline of next-generation food brands building genuinely better products. But great products alone don't earn shelf space or consumer trust. Through this partnership, LCG brand partners now have a powerful and affordable way to accelerate discovery, build consumer trust, and ultimately win at retail and online."

Ali de Bold
Ali de Bold
Founder and CEO, Butterly

"The brands we work with today are founder-led, social-first, and growing through community rather than advertising budgets. LCG Foods was built to give them more than a listing. The Butterly partnership expands what our Growth Platform can create for them, and it is the clearest signal yet of the kind of company we are building. The Next Big Thing starts here."

Paul Yip
Paul Yip
Founder and CEO, LCG Foods Distribution

Trusted by Leading Brands

Birch Babe Chapman's Daiya Eatable Naturally Homegrown Now Foods Spin Master Halifax Honey L'OCCITANE Birch Babe Chapman's Daiya Eatable Naturally Homegrown Now Foods Spin Master Halifax Honey L'OCCITANE

Ready to Grow Your Brand?

Schedule a call with our team to learn how the LCG × Butterly partnership can accelerate your brand's growth.

Book a Demo
Free 30-min consultation No commitment required Custom program proposal