Brand Success Story
Brand Objectives
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Secure reviews and claims to be used in product advertising
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Gather social content that shows how easy DAP products are to use for small home repair projects
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Collect reviews on the Home Depot website
Social Posts
Achievements
99.24%
Recommendation Rate
99.24%
Recommendation Rate
93.4%
Positive Sentiment
93.4%
Positive Sentiment
716
Social Shares
716
Social Shares
Reviews
“ I recently tackled two issues: filling a hole in my washroom wall and patching up old curtain rod holes after realizing I’d placed them too close in. The dry time indicator feature made it super easy to know when the spackle was ready to sand and paint, so I wasn’t left guessing. The kit was straightforward to use, and the results were smooth and seamless. If you’re dealing with little fixes around the home, this kit is it. "
- Sabrina, Ontario
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Instagram
LinkedIn
TikTok
“ Using Butterly for our sampling campaigns has been an incredible experience! Every day, I was overwhelmed by the thoughtful videos and captions our DIY community shared, so much creativity and enthusiasm! These campaigns have sparked real one-on-one conversations, giving us invaluable insights while putting our products in the hands of passionate DIYers. And without a doubt, it’s been a key driver in growing our following, especially on Instagram! ”
- Holly Michaels
Marketing Specialist, DAP Canada