Brand Success Story
Brand Objectives
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Create awareness of 4 HASK products
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Get review coverage of the products
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Receive social content from advocates testing out the products
Social Posts
Achievements
99%
Recommendation Rate
99%
Recommendation Rate
98%
Positive Sentiment
98%
Positive Sentiment
137
Social Shares
137
Social Shares
Reviews
"My hair said 'girl, help me'... and this shampoo came through with pure kindness.
I'm not gonna lie — from the first wash I felt the difference. This shampoo is clean, like actually clean… no sulfates, no parabens, no silicones, nada de eso que maltrata el cabello. And you can tell.
My hair felt super clean but not stripped, you know? Like it removed all the buildup and frizz drama without leaving my hair rough or dry. It just felt fresh, soft, and so lightweight.
And honestly, treating my hair with something that's gentle but still works?
Feels like giving myself a tiny act of kindness in my routine.
Loved it. Definitely using it again."
- Pamela-Luciano
Interested in using Butterly to build your community?
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Instagram
LinkedIn
TikTok
"Our HASK sampling campaign with Butterly delivered exceptional results. The social advocates produced high-quality, authentic content that seamlessly fits into our organic social strategy, with several videos identified for future use within paid media. The compilation reel was particularly impactful, and overall campaign engagement rates exceeded platform benchmarks. With content creation playing such an important role in beauty marketing today, Butterly has proven to be a trusted partner and an ongoing source of premium social content for our brand across Meta and TikTok."
- Sarah DeBolt
Senior Brand Manager @ Inspired Beauty Brands